SOCIAL MEDIA

MONTHLY MANAGEMENT - PAID ADVERTISING CAMPAIGNS

With 3.03 billion social media users on the planet, you might be missing out if you don’t maintain a consistent, engaging and well-designed social media presence.

Or…you don’t have to. We can do it for you with our monthly social media management and reporting packages. We also love developing and executing on social advertising campaigns!


Social Media Management | Indrani’s Light Foundation

Objective:

To grow engagement and brand awareness on Facebook for this non-profit organization focusing on educating caregivers of domestic violence victims about self-care.

Time Period:

October 2018 - December 2018

Results:

95% increase in post engagement over the three month time period

View a sampling of posts below -

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Social Media Management | Zefr

Objective:

To increase engagement and brand awareness across LinkedIn, Instagram, Facebook and Twitter for this ad technology company.

Time Period:

February 2018 - December 2018

Results:

25% increase in post engagement across all channels by end of Q2; additional 30% by end of Q4

View a sampling of posts below -

 

linkedin

facebook

instagram

twitter

 

Social Advertising Campaign | Indrani’s Light Foundation

objective:

Drive traffic and downloads of episode #27 of Caring for the Caregivers podcast

Approach:

Run an A/B split test ad campaign driving users to A/B landing pages containing clear CTA to “download podcast”

KPI’s: 

Traffic CPC less than or equal to $1/per click; conversion rate of greater than or equal to 20%

results:

Cost Per Click: $.90 ($1.05 for Ad A, $.78 for Ad B)

Conversion Rate: 22.7%


Click to view more work!


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